Barakà Woman
LUI E LEI
THE POINT OF CONTACT
THE MEETING: LUI E LEI
The perfect and infinite interlocking: in gold and diamonds, the historical chains in a feminine version.
THE HISTORICITY OF THE BRAND
The Eternal Harmony
The enchanting marriage of history, style and symbolism. The harmonious meeting of the worlds of men and women in one collection: Lui e Lei is Barakà's collection that celebrates the brand's tradition and makes it timeless. Created with craftsmanship, BARAKÀ's chains are handmade piece by piece. The elements and setting are the result of the goldsmith's wisdom that has always distinguished the company. Movement is the protagonist of every piece of jewelry in the Lui e Lei collection: the small components move, following the body but also the play of touch.
LUI E LEI
COLLECTION
The men's shirt
transforms into the feminine
A point of contact, a bridge between the two Barakà worlds: recognizing the link is an instant, wearing it is forever. Barakà's historical chains, appreciated by men for the originality of the shapes that create a contrast, between the round and the bold, become feminine. The encounter is celebrated in the Lui e Lei collection with gold and diamond chokers and bracelets.
The Infinite Precious
of Gold and Diamonds
Precious links, built with craftsmanship and goldsmith's mastery: the Barakà jewelry encompassed in the Lui e Lei collection is the interlocking of elements. On the gold, the diamond takes center stage. Luxury becomes connection between two opposite worlds, but in perfect connection.
JEWELRY TO WEAR
Like a second skin
Bewitching with a moving arm during a meeting or poolside, telling selfies at a gala or while presenting a meeting: Lui e Lei is the Barakà jewelry collection to be worn anywhere, like a second skin.
Lui e Lei Collection: the bracelets
The diamond is the protagonist, whether it is in embedded into the link or paved. The Lui e Lei bracelets give space to artisanal creativity and feminine nuances, presenting the world the elegance of a timeless jewel.
Lui e Lei Collection: the necklaces
The predominant presence of the diamond is clear in the central use of the chain or in the paved finishing. The Lui e Lei necklaces enhance the artisanal craftsmanship and the distinctive feminine traits that highlight Barakà’s timeless elegance. A woman who wears a Lui e Lei necklace is a woman who is looking for the perfect combination between precision, innovation and accuracy that can also showcases a timeless tradition with a modern twist.
When a jewel becomes a tree
THE GIFT TO THE WORLD
The timeless beauty of femininity is a key source of inspiration for Barakà. Like a tree that draws nourishment from its roots and branches out into multiple paths, each woman is a symbol of growth and development. Every BARAKÀ customer will be able to participate in the initiative to plant a tree: indeed, the company would like to create a tangible link between the refinement of the jewelry and the majestic nature. Each purchase will thus be able to contribute to spreading beauty not only through jewelry, but also among trees and forests, underscoring Barakà and its customers' commitment to sustainable elegance and harmony with the environment.